With the cooler months just around the corner, it’s the perfect time to give your menu a refresh and introduce some cosy, delicious drinks that will warm your customers from the inside out. At Sweetbird, we understand how important it is to keep things fresh and exciting for your customers. That’s why we’ve curated a special Autumn/Winter Essentials Collection – 15 handpicked products that can be mixed and matched to create over 650 delicious drinks.
This year, we’ve focused on simplicity and creativity. The idea is to take a handful of products and create a wide variety of drinks that will appeal to all kinds of customers. From decadent hot chocolates and fruit-packed smoothies to flavoured syrups that add a seasonal twist, our collection makes it easy to stay on trend and offer something new. Whether you’re a small café or a bustling coffee shop, these versatile products are designed to help you boost your menu, attract more customers, and increase profits, all with minimal effort.
Looking for ideas to kick off your autumn/winter drink offerings? We’ve got you covered!
We have over 30 recipes in the campaign, but these are just a few of the creative recipes you can whip up using our products. With options for both hot and cold drinks, and plenty of vegan-friendly choices, you’ll be able to cater to a wide range of tastes and dietary preferences.
Keep It Simple: Most of our recipes use just four ingredients or less, which means they’re quick to make and easy to replicate, ensuring consistency and speed of service.
Offer Vegan Options: Many of our products, including our syrups and smoothies, are Vegan Society approved. Make sure to highlight the vegan-friendly options on your menu by offering plant-based milk alternatives like oat, almond, or coconut milk.
Train Your Staff: The more your team knows about the new drinks, the more likely they are to recommend them to customers. Have a tasting session so everyone is familiar with the recipes and flavour profiles.
Mix Up Your Menu: Don’t be afraid to get creative! Many of our products can be used in multiple ways. Experiment with different flavour combinations and try adding a new drink each week to keep your customers intrigued.
Great drinks deserve to be noticed! We know how important it is to catch your customers’ attention, so we’ve created free marketing support materials to help you promote your seasonal drinks. Whether you want to shout about your new offerings on social media or put up eye-catching posters in-store, we’ve got you covered.
Here’s how you can use our tools to promote your new menu:
In-store Posters: Bright, bold visuals showcasing your latest drinks can make a big impact on customers. Put these posters up near your menu boards or at the counter where they can’t be missed.
Social Media Assets: Social media is a fantastic way to reach new customers. We’ve created ready-to-use images and graphics that are perfect for sharing on Instagram, Facebook, and other platforms. Show off your seasonal drinks with style and build engagement with your followers.
Tip: Visual marketing is powerful. Just think about how high street chains make their drinks look irresistible!
Ready to start promoting your new drinks? We’ve made it super easy for you to get started. Simply download our free marketing materials from the link below and start promoting your new autumn/winter drinks today!
Don’t forget to check out the full product range from Sweetbird and Zuma, and follow us on social media for the latest recipes, tips, and inspiration.
Want to stay up to date with the latest trends, recipes, and product releases? Follow us on social media for inspiration:
And don’t forget to visit our YouTube channel where you can find product masterclasses and recipe videos to help you get the most out of your new menu.
With the right tools, some creativity, and a dash of seasonal spirit, you can make this autumn and winter your best yet. Whether you’re serving up cozy hot chocolates, refreshing smoothies, or spiced chai lattes, our collection has everything you need to create a menu that your customers will love.
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